More than 85,000 chemicals are on the market—most with no safety data.

Potentially harmful ingredients in our beauty and skincare products have been linked to cancer, reproductive issues & hormone disruption.

Quick Story

For years I ate a healthy diet, exercised regular and still dealt with frequent breakouts, exhaustion & digestive stress. It wasn’t until I learned that the products I was using coud be wreaking havoc to my body. I was shocked (and disgusted!) when I found out that every product in my beauty cabinet was made with several toxic ingredients. Since making safer beauty swaps, I’ve noticed a huge improvement in how I feel each day and how my skin looks. I’m so happy that I was introduced to Beautycounter and I know you will love their products and mission as much as I do!

Did you know?

  • It is legal for U.S. cosmetics companies to use known carcinogens in the products we use everyday.  
  • Difficulty in conceiving and maintaining a pregnancy affected 40% more women in 2002 than in 1982.  
  • Children are far more vulnerable than adults to the effects of toxic chemicals and radiation.  
  • In the United States, one in three women and one in two men will develop cancer in their lifetimes.  
  • One in eight women in the United States will be diagnosed with breast cancer in their lifetime; 40 years ago, it was one in 20.
  • The laws regarding beauty and skincare haven’t been updated since 1938.  

We all deserve safer beauty.

Beautycounter delivers products that go well beyond what is legally required in the United States. The Never List™ is made up of more than 1,500 questionable or harmful chemicals that we never use as ingredients in our products.

What makes Beautycounter different?

The Never List™

Beautycounter bans 1,500 potentially harmful ingredients that while making sure that they perform as well as other luxury products. They share every ingredient on their product packaging and online. Many companies use “fragrance” which is considered a trade secret, so companies don’t have to disclose what it is. Typically this synthetic concoction includes phthalates and synthetic musks, which are endocrine disruptors, as well as chemicals that are allergens and neurotoxins. You won't find that in Beautycounter products.

A Movement

Beautycounter sells beauty and skincare products, but it’s so much more than that. Their mission to educate and to get safer products into the hands of everyone (that’s what sold me!). It’s an empowering movement that I’m proud to be a part of. They also advocate for better regulation within the cosmetics industry. Hopefully someday we won’t have to worry about reading labels on our beauty products!

For Our Long-Term Health

Chemicals present in a single beauty product are unlikely to cause harm, but did you know that on average, women use at least 12 different products a day? I’m pretty sure I use even more than that! The accumulation of toxic chemicals are proven to be harmful over time. Some of these chemicals have an even bigger impact on us when we’re pregnant, or our children are babies and going through puberty. Now you understand why it’s important to reduce toxic chemicals in all products we use to safeguard our long-term health.

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My Favorite Products

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This eye cream has caffeine and helps erase dark circles and puffiness. I use it every morning! LEARN MORE>


The best makeup remover ever. It smells amazing and leaves your skin silky soft ad hydrated! LEARN MORE>


The perfect amount of light coverage for everyday wear. It has SPF 20 too which will help with your anti-aging efforts! LEARN MORE>


This lip gloss is light and sheer! My favorite color right now is Dahlia! LEARN MORE>


It has Vitamin C that really wake up your skin. My skin has a noticeable glow afterwards! LEARN MORE>


I use this instead of toner now. The mist is super fine and quick-drying. It helps to balance my oily skin. LEARN MORE>

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